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NameHui-Fei Lin
Telephone number02-7749-5415
Educational qualificationPh.D. in Mass Communications, Pennsylvania State University
CategoryFull-Time Faculty
Job titleAssociate Professor
Research expertisePsychology of advertising and strategic communications, Psychology of communication technology, Mobile advertising, Product placement, Regulatory focus and new media message frames
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  1. Journal papers
  2. Conference papers
  3. Research projects
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